Florist Shadwell – For Any Occasion in Shadwell

Welcome to Florist Shadwell, your trusted local florist bringing fresh flowers to every special moment in Shadwell and the surrounding areas. Whether you’re celebrating a birthday, anniversary, or simply saying ‘thank you’, our expertly crafted bouquets are designed with care and a personal touch, right here from our shop near The Highway, Shadwell Overground Station, and the vibrant Cable Street community.

As local floral specialists, we intimately know what blooms each season brings to Wapping, Whitechapel, and Limehouse. That means you always receive the freshest, most vibrant arrangements year-round. Every bouquet is hand-tied by our team of passionate florists who believe in adding a little Shadwell flair to every order.

  • Serving Shadwell, Wapping & Whitechapel
  • Order online with secure checkout and custom messages
  • Reliable same-day delivery up to 3 PM

Place your order easily online or visit us in-store, just steps from St. George’s Gardens. We pride ourselves on our prompt, careful delivery and deep roots in the Shadwell community—your flowers will always arrive fresh and on time. Choose Florist Shadwell for thoughtful, local, and expert floristry with genuine warmth!

Share This Guide

ANY OCCASION
This image shows a vibrant, thoughtfully composed bouquet set against a clear white background, allowing every colour and texture to speak distinctly, much like the varied voices of Shadwell's riverside community. The bouquet has a pleasingly round, dense shape, exuding abundance and care. Yellows take centre stage: several classic yellow roses, their petals tightly wound into spirals, are framed by generous mounds of yellow chrysanthemums and delicate, daisy-like blooms, together creating a heart of pure sunshine. Radiant orange gerbera daisies punctuate this core, their broad, even petals and darker eye-like centres adding a bold, contemporary line that feels as energetic as the daily flow between Shadwell and nearby Wapping. Woven among the warmer tones are deep purple lisianthus blossoms, some fully open, some still in lavender and white bud, their soft, ruffled petals lending a sense of understated refinement and depth. Lime-green button chrysanthemums dot the arrangement like tiny, textured spheres, refreshing the palette and keeping the eye moving. Between the petals, clusters of polished red hypericum berries gleam softly, giving the bouquet a festive, almost jewel-box quality that suits birthdays, congratulations, or thoughtful thank-you deliveries. Around the base, glossy dark green foliage-likely Ruscus-forms a sturdy collar, intensifying the bright colours above, while long, fine blades of ornamental grass stretch upwards and outwards, adding height and a gentle sense of movement, as if stirred by a breeze from the Thames. The stems are neatly gathered and tied, their even cut showing the handiwork of an experienced local florist. This bouquet feels joyful and uplifting, perfect for placing on a Shadwell kitchen table or in an office near Commercial Road to brighten everyday life.
TROPICAL SENSATION
£59.00
Presented against a pure white backdrop, this full, hand-arranged bouquet brings together a lively trio of textures and tones: bold magenta Gerbera daisies provide instant cheer with their dense radiating petals and darker central discs, while creamy white roses offer a classic, tactile softness as their petals unfurl in neat concentric layers. Interspersed among these are clusters of deep purple Alstroemeria, their delicate, trumpet-like petals flecked with darker markings that introduce a refined, almost hand-painted detail. Rich, glossy greenery - both broad leaves and slender, sword-like foliage - frames and sculpts the arrangement, creating depth and pockets of shadow that make each bloom feel three-dimensional. A subtle clear glass vase peeks at the bottom, anchoring the composition and hinting at the quiet clink of stems in water. The overall impression is bright and fresh; in morning light the contrast between magenta and cream feels like a cool spring breeze. As a florist who knows the rhythms of east London, I picture this bouquet arriving at a flat near Cable Street or being chosen by someone from Shadwell Market to mark a birthday or to say "thank you." Florist Shadwell crafts it to convey warmth without fuss - perfect for table centrepieces, thoughtful gifts, or simply to lift a room with colour and scent.
MESMERIZING HARMONY
£49.00
There's a quiet radiance about this hand-tied bouquet, a garden-born piece that feels as if a seasoned florist gathered it from a sunlit plot. Creamy roses and lush garden blooms mingle with soft coral and blush ranunculus, while pale tones are warmed by touches of peach and apricot. Amidst the full, round flowers, greenery spills gracefully, adding layers of texture and movement. The palette is beautifully restrained-a sophisticated blend perfect for an elegant occasion or a heartfelt gift. The softness of the petals contrasts with the feathery foliage, like satin against lace, and bright light threads through the arrangement, illuminating every thoughtful choice. A central white square overlay frames the text 'Florist Choice' in an elegant script font, with 'CHOICE' in uppercase beneath, and the price in large, bold white numerals. The background is softly blurred, focusing attention on the bouquet and its overlaid branding. This image communicates a product offering for a custom-designed, high-quality floral arrangement, ideal for a wedding bouquet or refined gift, with delivery available across Shadwell and nearby East London neighbourhoods such as Stepney Green and Whitechapel. Delivery is available across Shadwell and nearby East London communities, with options for same-day service to Stepney Green and Whitechapel.
FLORIST CHOICE £150
£150.00
A richly textured bouquet of mixed roses, photographed on a pristine white background so each hue and form is unmistakable. At the centre lie abundant, fully unfurled roses in soft pastel pink and creamy white, their layers of petals gently ruffled and inviting to the touch. Punctuating that softness are vivid fuchsia roses - a striking magenta-pink - and a few tender lavender blooms that add cool, unexpected notes to the palette. Small spray roses in ivory with pale yellow hints nestle among the larger heads, creating pockets of delicate detail that catch the eye. Lush dark-green leaves, likely ruscus or salal, are interwoven throughout the bouquet; their glossy, elongated shapes give the design structure and a lively, garden-fresh contrast. The long stems are neatly gathered and secured at the base with a wide, soft pink satin ribbon tied into a generous bow, its sheen echoing the petals' subtle lustre and lending the bouquet an elegant finish. I prepare arrangements like this for local deliveries around Shadwell Basin, The Highway, and Tobacco Dock, and the presentation here reflects that neighbourhood care - fresh, well-balanced, and meant to arrive smelling faintly of roses. The overall impression is of a thoughtful, celebratory gift: romantic, bright, and composed with a florist's attention to texture and scent, ready to convey affection or thanks for occasions from anniversaries to Mother's Day.
GLAMOUR
£67.00
Set against a pure white backdrop, this hand-tied bouquet appears almost to float, its colours and textures glowing as if freshly arranged in a Shadwell studio. In the centre, rich fuchsia-pink roses unfurl in plush layers, their velvety petals creating a romantic focal point that feels both modern and classic. Curling around them, lime green spider chrysanthemums stretch out in fine, thread-like petals, their vivid chartreuse hue adding an unexpected, contemporary twist, like a splash of street art along nearby Cable Street. Deep indigo and royal purple lisianthus blooms tuck in between the brighter tones; some blossoms have opened into soft, ruffled bells, while others remain gracefully closed, hinting at flowers still to come. Sunny yellow gerbera daisies beam from within the arrangement, their round faces and tidy petals giving the design a cheerful lift reminiscent of a bright morning walk by Shadwell Basin. Near the base, a single cream-yellow rose bud holds its shape tightly, lending softness and refinement. Around these statement flowers, tiny pastel fillers in blush pink and lavender mingle with slender white-tipped buds, adding a touch of wild meadow charm. A generous collar of greenery-deep fern fronds, smooth, oval leaves, and elegant, eucalyptus-style stems-grounds the bouquet, balancing the vivid colours with rich, natural greens. The dome-shaped composition looks perfectly rounded and full, with stems clearly gathered in a hand-tied bundle, ready to slip into a favourite vase. This image conveys the feeling of a joyful, celebratory gift, the kind of bright mixed bouquet that would be sent to mark a promotion, a new home near the docks, or a milestone birthday, freshly prepared for local flower delivery across Shadwell and the surrounding East London neighbourhoods.
GARDEN STROLL
£49.00
From the hands of a devoted Shadwell florist, this bouquet emerges as a luminous celebration of gentle hues and poised composition. The soft-blush gerbera daisies and classic spiral-petaled pink roses blend harmoniously, their watery pastels reminiscent of dawn light along the Thames Path. Pops of deep violet statice wind through the arrangement like spirited echoes of flowers glimpsed in Shadwell Basin's gardens. Glossy green leaves, cool and full of dew, anchor the pastel blooms, offering fresh vibrancy much like a stroll through leafy local streets. Framed in an understated glass vase, the bouquet's shades glow softly-inviting warmth, optimism, and hospitality into any home near The Highway or Wapping. Whether sent as a bright get-well wish or used to enliven an airy loft, this bouquet is a tribute to careful craftsmanship and the joy of Shadwell's blooming community. Every detail, from colour to texture, is chosen with connection and cheer in mind, ensuring your message is delivered with genuine local heart.
PINK DAZE
£49.00
At the heart of this image lies an opulent bouquet, brimming with at least fifty consummately fresh red roses, arranged with an expert eye by a passionate florist from Shadwell. Each flower opens with velvety, spiraled petals in graduated shades of crimson, the delicate textures drawing your gaze deeper into their romantic maze. Interwoven glossy green leaves offer a lush counterpoint, reminiscent of strolling through Shadwell's leafy avenues or gazing towards St. George in the East. The bouquet is crown-tied with a wide, dazzling red satin ribbon in a sculptural bow, the trailing ends spilling with elegance. In bright, natural light, the roses flicker between fiery ruby and deep wine, capturing the shifting moods of East London afternoons. This bouquet feels tailor-made for powerful declarations-be it love, gratitude, or celebration-delivered across Shadwell, Wapping, and Limehouse. The care in every fold, every pairing of petal and leaf, carries the hallmark of authentic local floristry-an invitation to express what words cannot.
RED EXUBERANCE
£299.00
A carefully gathered, vibrant bouquet photographed on a clean white surface, its colours and textures composed with quiet confidence typical of a small Shadwell studio. Rich, multi-toned hydrangeas in shades of indigo, teal and muted purple provide the visual core, their voluminous heads balanced by softly unfurling lilac roses and classic creamy-white roses that read as both romantic and timeless. Clusters of white ranunculus add dense, ruffled texture, while slender pale yellow lisianthus (eustoma) stems lift the eye with subtle height and lightness. Bright fuchsia-pink filler blossoms dart through the arrangement like joyful punctuation, and airy pale pink astilbe plumes lend a garden-like, whimsical halo to the edges. A delicate flush of light green and white lacy filler, similar to Ammi Majus or Queen Anne's lace, creates a translucent lacework that softens the centre and deepens the composition.

Dark green foliage is placed with restraint to frame and intensify the floral colours, and the gathered stems are finished with a wide, glossy royal purple satin ribbon that harmonises with the cool palette. The overall feeling is luxurious yet approachable, a bouquet well suited to birthdays, anniversaries or a special delivery to a neighbour by Florist Shadwell. In natural daylight the flowers show varied textures-from satiny rose petals to the papery edges of hydrangea-and the bouquet conveys a sense of celebration and thoughtful craftsmanship familiar to customers around Shadwell Basin and the nearby Docklands.
TIMELESS VICTORIAN
£57.00
Framed in a soft elevated shot, this hand-tied bouquet reads as an expertly composed study in colour and texture, the sort of florist's choice arrangement I might prepare for a wedding on The Highway or a celebratory delivery around Shadwell Basin. The focal points are large blush and pale-pink garden roses with many ruffled layers, their surfaces catching light like velvet. Interwoven among them are deep plum hellebore-like blooms that provide weight and contrast, and pale purple-and-white striped sweet peas that lend a whimsical, airy motion. Coral and peach ranunculus-like flowers add concentrated colour and a tactile, layered effect, while creamy white tiny blooms act as luminous punctuation throughout. Greens vary from slender trailing vines to broader matte leaves, creating pockets of shadow and brightness that give the bouquet a natural, garden-harvest silhouette. Superimposed centrally is a neat white rectangular frame containing an elegant script reading "Florist Choice," the smaller block word CHOICE beneath it, and a bold "?100" in sans-serif at the bottom, clearly communicating the florist-selected offering and price without obscuring the blooms. A pair of hands gently supports the trimmed stems at the base; the hands and faint light-coloured sleeve are softly out of focus, reinforcing the arrangement's handmade, personal quality. The overall impression is romantic, artisanal, and freshly gathered-perfect for intimate birthdays, thank-you gestures, or a refined anniversary bouquet delivered locally in Shadwell and neighbouring Limehouse.
FLORIST CHOICE £100
£100.00
This image presents a lush, rounded bouquet set against a pure white backdrop, highlighting every shade of pink, lavender, and green as though it were displayed in a Shadwell studio just before delivery. Two generous domes of blush pink hydrangea form the focal points, their countless tiny, folded petals clustering tightly together to create soft, cloud-like formations. Intertwined among these hydrangeas are light pink roses, some opening wide to reveal their classic swirling centres, others remaining in tight, elegant buds that promise future bloom and evolving beauty. From within the arrangement, slender stems of bell-shaped flowers in pastel lavender and soft lilac, likely campanula, emerge and reach upward, their cool tones adding gentle contrast and a sense of vertical movement, much like florals you might notice along the walk from Shadwell DLR towards the riverside. Small clusters of deeper fuchsia and rich pink filler blossoms, reminiscent of waxflower or delicate phlox, are scattered throughout, contributing fine texture and pockets of brighter colour that make the bouquet appear especially abundant. Fresh green leaves and visible buds weave between the blooms, grounding the pastel shades and suggesting stems just cut and gathered at their peak. At the bottom of the composition, the stems are neatly bundled and tied, clearly showing this is a hand-tied bouquet prepared to be placed straight into a favourite vase in a Shadwell home or office. The lighting is bright and even, bringing out the softness of the pinks and the clarity of the greens. Overall, the bouquet conveys tenderness, gratitude, and quiet joy-perfect for marking special occasions or simply bringing a moment of calm beauty into a busy city day.
PINK CASHMERE
£59.00
Bathed in soft, natural light against a clean white backdrop, this hand-tied bouquet reads like a pocket of London sunshine, carefully composed for warmth and comfort. At the center, several large roses-some a deep, smoky orange, others a radiant golden yellow-open in elegant spirals, their velvety petals drawing the eye inward. Surrounding them, coral and peach carnations provide a cloud of ruffled texture, while peach-toned gerbera daisies lift the arrangement with flat, cheerful faces and fresh green eyes. Small white filler blooms, akin to freesia or fine spray flowers, punctuate the warmer tones with crisp highlights, and light green, astrantia-like clusters lend a soft, feathery depth. Silvery eucalyptus leaves weave through the bouquet, their rounded, muted foliage offering a cool backdrop that makes the warm hues sing. The stems are gathered and tied at the bottom in a classic hand-tied style, ready for a vase or for local delivery across Shadwell and neighbouring Wapping. As a florist in the area I imagine placing one of these on a windowsill near Shadwell DLR to catch morning light, the rose perfume mingling with the cool, green scent of eucalyptus. Florist Shadwell prepares this composition to read as both professional and personal: celebratory enough for anniversaries and birthdays, intimate enough for thank-you gestures or to lift a friend's spirits, with a design that balances colour, scent and texture in a distinctly local, caring way.
BRIGHT KISS
£55.00
Against a clean white backdrop, this bouquet feels like a moment of quiet luxury, the kind of arrangement you might see carried home from a trusted Shadwell florist after a walk along Cable Street. At the centre, plush garden roses in blush pink, dusty mauve, and gentle antique rose open in layered spirals, their petals slightly cupped to reveal the comforting fullness of each bloom. Nestled among them, generous ruffled carnations offer both softness and structure; their petals move from creamy, almost ivory tones at the core into warm blush and deeper rose hues at the fringed edges, creating a rich, tactile texture. Cutting through this tenderness are bold accents of deep indigo-blue, with sleek, tulip-like buds and a standout royal blue anemone bearing a near-black centre that adds a sense of drama and depth. Rising gracefully through the composition, slender stems of pale lilac and lavender stock are dotted with clusters of tiny blossoms, lending height, movement, and a whispered suggestion of sweet, nostalgic fragrance, as if echoing the breeze from nearby Shadwell Basin. The entire arrangement is framed by a generous collar of foliage: rounded, silvery eucalyptus leaves, cool to the eye, mingle with darker green leaves that anchor the design and give it a naturally abundant feel. At the base, the neatly tied stems are clearly visible, highlighting the fresh, hand-tied craftsmanship and readiness for local flower delivery. The mood of the bouquet is soothing yet uplifting, perfect for celebrating a milestone, offering congratulations, or simply sending a calm, reassuring gesture to someone special in Shadwell.
NOBLE BEAUTY
£67.00
In this elegantly composed image, a sumptuous arrangement of velvety red roses overflows from a chic matte black hatbox, crafted with exceptional attention to detail by an experienced florist in Shadwell. The roses, numbering between fifty and one hundred, display a striking range of deep crimson tones, their petals soft and inviting to the eye-some tightly wound, others gently blooming outward, capturing both depth and movement. Encircling the hatbox, a wide satin red ribbon is tied in a beautifully proportioned bow at the centre, secured with a glistening crystal or silver embellishment that lends a note of refinement reminiscent of Shadwell's historic charm. The flowers are set against a crystalline white backdrop, allowing the vivid reds and sophisticated contrasts to take centre stage. The visual effect is one of pure passion-a statement bouquet that speaks of celebration, devotion, and romance, as suited for a riverside proposal near Wapping as for an intimate anniversary dinner on The Highway. Each detail, from the flawless curve of the arrangement to the freshness of the blooms, echoes the sensibility of Shadwell itself: bold yet graceful, local yet timeless. The display utterly transforms any space, making it a premium option for those eager to express deep love or gratitude with an unmistakable touch of elegance.
SOMETHING SPECIAL
£250.00
There's something almost poetic about this arrangement-a gathering of lush scarlet roses presented in an ivory-toned hat box. Each blossom sits at its peak, the petals firm and supple, their crimson color so vivid it almost glows. The roses are arranged in flawless symmetry, forming a harmonious dome that feels both luxurious and contemporary. The tactile contrast between the soft, matte box and the silken petals heightens the bouquet's allure, while faint wisps of dark green foliage peek between heads, adding a whisper of natural freshness. It's the sort of bouquet that invites a slow, admiring turn of the wrist, as if cradling a private moment of romance.

Light is diffused across the display, inviting your imagination to sense the scent-the quintessential rose that is at once delicate and bold. The arrangement speaks of romance and milestone celebrations, and its design suggests refined gifting for an East End anniversary, birthday, or a special moment along Cable Street near Shadwell. The bouquet's presence communicates respect and admiration with understated luxury, perfect for a thoughtful gesture that feels both current and timeless.

Available for same-day delivery across Shadwell and the surrounding East London districts, this boxed bouquet carries a lasting promise. It makes a compelling Valentine's surprise, a luxurious birthday gesture, or a heartfelt expression of appreciation delivered with care and elegance to homes from Whitechapel to Limehouse.
ALL OF ME
£100.00
In this image, a luxurious hat box arrangement of roses is photographed from just above, set against a bright white background that throws its colours into sharp relief. The container is a deep black, round and hat box-style, with a fine red trim encircling the base, giving a hint of drama and sophistication without overshadowing the blooms. From it, a dense, dome-shaped mass of roses appears to spill upward, every inch filled with petals. Dominant among the flowers are velvety deep red roses, their petals richly layered and slightly curved at the edges, evoking intimacy and devotion. Interspersed between them, softer blush pinks and powdery pastels weave in and out, accompanied by vivid fuchsia tones that add an energetic pulse. Hints of warm peach and coral deepen the palette, while creamy whites and ivories serve as luminous highlights, breaking up the stronger colours and adding a sense of freshness. Scattered throughout, lavender and lilac roses contribute a cool, refined note. The roses are presented at different stages of bloom-from tight buds to fully expanded, multi-layered blossoms-creating a pleasing rhythm and depth. Thin stems of fresh greenery, perhaps ruscus or eucalyptus, thread between the blooms, offering a crisp green contrast and hinting at the scent of cut foliage. The overall impression is opulent yet balanced, like a bouquet you might have delivered to a flat near Shadwell DLR or a townhouse by Cable Street to mark a romantic milestone, a joyful reunion, or a special thank-you. It feels both modern and timeless, a testament to the careful hand of an experienced florist who understands how to make roses speak of love and celebration.
SWEET LOVE
£97.00
Presented in a round, cream hatbox trimmed with two narrow dark bands, this arrangement feels like a soft, personal sunrise captured in bloom. The hatbox's matte surface and minimalist silhouette let the flowers take centre stage: a lush, domed cluster of roses and carnations packed closely to form a seamless dome. The roses vary from coral-peach and apricot tones deep at their centres to gentle blush pinks and creamy ivory at the outer petals, creating a subtle ombré effect across the bouquet. Interwoven between the larger roses are numerous small, ruffled pale-pink carnations whose frilled textures add volume and a delicate intricacy to the overall mass. Narrow, bright-green foliage appears sparingly, its fine leaves offering fresh contrast and breathing space among the petals. The arrangement's texture reads plush and inviting, petals layered like silk and velvet, while a light, powdery scent seems almost audible-comforting and lightly sweet. Soft, diffuse light-the kind you'd notice on a stroll past Shadwell Basin or under the east London sky-gently illuminates the colours and highlights the craft of the florist's hand in the precise clustering and balance. This composition is equally suited to intimate gestures and celebratory moments: a birthday gift for a neighbour in Limehouse, an anniversary surprise for someone on The Highway, or a thoughtful token delivered locally with care. The visual focus is on freshness, refined colour harmony, and timeless presentation that reads as both modern and deeply personal.
PINK POP
£72.00
On a softly blurred backdrop, this Florist Choice bouquet unfolds with a tactile dance of tone and texture. Delicate light pink garden roses cradle creamy white and pale lavender-grey roses, while open white anemones with their signature dark centers add a note of drama. Eucalyptus-like greens mingle with blue-tinged eryngium thistles, giving the arrangement a crisp, contemporary edge. The bouquet's stems are gathered with a natural, almost hand-picked feel, yet every sprig seems deliberately placed for balance and motion, as if caught in a tender morning breeze. A semi-transparent white frame overlays the center, bearing the elegant Florist Choice branding and a bold ?200 price, inviting the eye without overpowering the blooms. The light spills softly across the blossoms, highlighting the velvety petals and the textural contrast of the thistles against the smooth roses. This piece feels suited to a refined wedding table, an anniversary surprise, or an upscale home display, especially when paired with cream linen and candlelight. Locally, it evokes the gentle channels of Shadwell's markets and riverside strolls along the Mile End Road, where fresh stems are traded and seasonal varieties are celebrated. Availability for same-day delivery to surrounding postcodes makes it a practical luxury for a thoughtful gift or a last-minute celebration in the East End. In the East End workshops of Florist Shadwell, this design is assembled with calm confidence, a craft honed by seasons of weddings and commemorations along Docklands and Stepney Green. It is wired with a florist's practiced touch, but left loosely natural to allow the stems to breathe, and it comes with clear care instructions for home longevity. Available for same-day delivery across Shadwell, Stepney, Whitechapel, and surrounding boroughs, this bouquet makes a thoughtful gift for birthdays, anniversaries, or a heartfelt gesture to say you're thinking of someone near the river.
FLORIST CHOICE £200
£200.00
In this distinctive Shadwell bouquet, every element whispers of mindful craft and neighborhood warmth. Twenty roses-half lush crimson red, half creamy and elegant white-cluster together in a balanced embrace, their petals unfurled to evoke both admiration and sincerity. Emerald and variegated foliage surrounds each rose, echoing the view one might glimpse along Shadwell's green corners or nestled beside Docklands walkways. The bouquet's architecture is rounded and uplifting, held together by pale pink, translucent wrapping that softly glistens under gentle lighting. Flecks of silver-green eucalyptus and cream-tipped leaves introduce subtle contrast and breathing space, their fragrance reminiscent of fresh mornings along the Thames Path. Whether for a milestone celebration, a tender anniversary, or simply a token sent across East London, this arrangement carries a quiet luxury and a heartfelt spirit. The handmade feel-reflective of the craftsmanship found at the local Shadwell flower market-comes alive through each textural layer, inviting one to savour not just the bouquet's beauty but its story. The entire presentation glows with accessible elegance, making it a singular gift to mark occasions both grand and small.
INFINITY
£79.00
Pictured is a refined bouquet composed of twelve or so creamy white roses surrounded by clouds of baby's breath (Gypsophila), presented in a clear glass vase on a bright white backdrop. Each rose displays soft, satiny petals-some fully opened into generous cups, others midway through the unfurling process-creating a rhythm of bloom that reads as both natural and carefully arranged. The baby's breath threads through the composition like fine, luminous lace, its tiny white blooms adding air and lightness that allows each rose to breathe. Rich, varied greenery-leaves of deep emerald and fresh lime-cradles the flowers and provides structure, their glossy surfaces reflecting the clean studio light to deepen the sense of depth. The glass vase exposes trimmed, healthy stems and clear water, reinforcing the bouquet's freshness and attention to detail. Standing against a pristine white field, the arrangement's textures and tonal nuances become the focus: velvety petals, feathered gypsophila, and satin foliage. As a local touch, this is the kind of classic, comforting design we prepare for both joyful and solemn moments across Shadwell, from quiet deliveries to homes near The Highway or Dockland walks. Florist Shadwell often crafts similar bouquets for birthdays, small weddings, and expressions of sympathy, available for local delivery and arranged with a soft, considered hand that aims to bring calm and understated beauty to any room.
MY ONLY
£70.00
The tranquil mood of Shadwell's docks finds its floral counterpart in this serene arrangement. Velvet-soft peach and blush roses unfurl at the heart of the bouquet, their gentle spirals evoking delicate affection and timeless beauty. Framing the roses, a pair of lively peach gerbera daisies stands with broad open faces and deep brown centers, shining like early sunbeams over the Thames. A profusion of white gypsophila fills the gaps, casting a cloudlike, almost ethereal layer throughout, while daisy-like chrysanthemums with vibrant, lime-tinted centers offer refreshing contrast and vivacity. Subtle accents of fresh, green eucalyptus leaves provide a nod to the natural beauty of local urban gardens, infusing a clean, invigorating scent and tactile texture to the bouquet. Presented in a clear, softly ridged glass vase, the floral arrangement stands tall and fresh, its green stems visible beneath the waterline. A rustic bow of twine fastens a white rectangular tag poised for a handwritten wish or message. This bouquet radiates warmth and quiet celebration, suitable for thoughtful gifts or moments of encouragement throughout Shadwell, Limehouse, and neighbouring riverside quarters.
CANDY CRUSH
£55.00
This Easter hatbox arrangement feels like a fresh breath of spring drifting up from the Thames, captured in flowers and placed against a clean white backdrop. The bouquet rises in a softly rounded dome, densely packed so no space is left unused, giving a sense of luxury and abundance. Dominating the foreground is a prominent light pink gerbera daisy, its petals smooth and evenly spaced around a pale green centre that adds a gentle freshness to the design. Surrounding it, numerous bright yellow chrysanthemums open their daisy-like faces, their radiating petals sparkling with cheerful energy. Within this sunny halo, coral-orange carnations introduce a layer of comforting warmth; their ruffled petals create soft folds and shadows that draw the eye across the surface of the arrangement. Rich violet lisianthus blooms are subtly placed between the brighter flowers, their deeper tone offering contrast and a slightly more formal note, balancing the playfulness of the pastel palette. A variety of green foliage frames and supports the composition, some leaves displaying lighter, almost creamy edges that add extra interest and texture. All of these elements are contained in a cylindrical pastel yellow-green hatbox, its smooth exterior decorated with scattered pastel Easter egg designs in pale blue, pink and white, some detailed with tiny dots or stripes that hint at hand-painted charm. The overall effect evokes a curated gift one might send from a trusted Shadwell florist for same-day delivery to homes along Cable Street or near Shadwell DLR. The image conveys joy, renewal and celebration, making the arrangement ideal for Easter gatherings, spring birthdays or sending a warm, seasonal 'thinking of you' message across the local area.
SORRENTO SUNRISE
£67.00
In this image, a generous bouquet of roses depicts the gentle, ongoing joy of a 12-month flower subscription, as familiar and reassuring as the trains passing through Shadwell station. The roses are gathered tightly in a rounded formation, creating a cushion of colour that moves from soft blush and ivory to lilac and deep berry tones. Each bloom is captured at a slightly different moment-some just beginning to open, others fully unfurled with layered, velvety petals curling back from their centres. Glossy green foliage fans out among the flowers, providing structure and contrast, the leaves' rich tones grounding the bouquet like the greenery around Shadwell Basin and nearby riverside paths. The arrangement feels both abundant and carefully edited, as though crafted by a florist with a sensitive eye for balance, intending it for a living room near Cable Street or a quiet office looking toward the City. Scattered around the central mass of roses are individual petals and a few loose blossoms, seemingly suspended against a pale, neutral background that mimics the soft light of a calm London afternoon. This framing adds a sense of movement, as if the bouquet has just been placed down and adjusted, leaving traces of petals behind. Imagining the real bouquet, one can almost feel the cool, satin-like surface of the petals, the crispness of the stems, and a light, honeyed fragrance rising as each new monthly delivery is unwrapped. The scene conveys warmth, continuity, and the comfort of knowing that fresh flowers will keep arriving, gently brightening Shadwell homes and workspaces across all four seasons.
12 MONTH FLOWER SUBSCRIPTION
£400.00
A lush, professionally styled bouquet brimming with bright colour is showcased in a clear, textured glass vase, positioned against a glowing white background that mimics soft daylight filtering through a Shadwell kitchen window. The arrangement is dominated by striking gerbera daisies in deep fuchsia and magenta, their broad petals and almost inky dark centres drawing the eye instantly and setting a joyful, confident mood. Around them cluster daisy-like chrysanthemums, each bloom a small work of art with fringed petals tipped in rich purple that gradually wash into clean white toward the centre, where tiny yellow disks gleam like droplets of sunshine. Threaded among these vivid flowers are creamy white spray roses, some half-open and others tightly furled, their smooth, velvety petals lending the bouquet a gentle romantic note. Fine sprays of white baby's breath are scattered throughout, introducing a feathery lightness that makes the arrangement feel almost cloud-like around the edges. Deep green foliage peeks from between the stems and circles the base, giving contrast and structure while emphasizing the freshness of the blooms. The compact glass vase, a little like a jar, is wrapped at the neck with rustic twine, tied into a neat bow that supports a slim, white rectangular tag printed with a simple pink blossom motif and delicate lettering, suggesting a handwritten greeting or dedication. Bathed in natural light, every petal texture and colour nuance stands out clearly, making this bouquet easy to imagine on a dining table near Shadwell Basin, on a desk off Cable Street, or by a front window along The Highway. It conveys the warm, uplifting feeling of a surprise flower delivery, suitable for birthdays, congratulations, or simply brightening a loved one's day.
PINK SWEETNESS
£55.00
A lavish cluster of roses in many colours fills the frame, positioned against a simple white backdrop that allows the bouquet's richness to stand out, much like a burst of colour in a Shadwell townhouse overlooking the docks. The bouquet is shaped into a rounded dome, tightly packed so that the blossoms form a continuous surface of texture and tone. Deep rubies and crimson reds mingle with fuchsia, blush pink, warm orange, bright yellow and creamy white roses, each bloom appearing carefully placed so the colours drift gently into one another. Some roses are wide open, revealing intricate swirls of soft, velvety petals, while others are still in bud or half-open, creating a varied landscape of shapes. Dark green foliage peeks out between blooms, offering contrast and depth, similar to the way pockets of greenery break up the brick and stone along Shadwell's streets. Below the flowers, the stems gather into a clean, straight bundle, secured with a green and white checkered ribbon tied snugly around them. The gingham pattern adds a touch of homely charm, suggesting a bouquet that has been hand-tied by an experienced florist rather than mass produced. The white surface and bright, diffused light make every hue appear crisp and true, emphasising the bouquet's freshness and careful construction. This arrangement conveys joy, warmth and affection, making it a fitting choice for celebrations, romantic surprises or heartfelt thank-yous, and it feels easy to imagine it being delivered the same day to flats near Shadwell DLR, local offices or riverside homes where a splash of rose colour is all that's needed to lift the atmosphere.
WAIKIKI SUNSET
£69.00
DEVOTION
DEVOTION
£57.00
Presented as if freshly prepared on a bright morning in Shadwell, this compact hatbox bouquet combines playful colour and considered structure to make an instant mood lifter. Two large, fluffy lemon-yellow carnations dominate the center with their finely ruffled petals, reflecting light in soft, feathered highlights that suggest warmth and cheer. Encircling them, abundant clusters of powdery periwinkle hydrangea form a cool, cloud-like foundation, each small floret edged in paler sky-blue or near-white to create depth and a delicate, airy texture. A bold magenta carnation sits to the left, its saturated tones lively against the cooler blues, while a deep, velvety crimson bloom on the right adds a touch of grown-up refinement; scattered glossy green foliage threads through the bouquet, giving relief and a fresh, leafy aroma.

The flowers are gathered in a round, pastel yellow gift box-a modern hatbox style-adorned with whimsical, irregular pastel polka dots in light blue, soft pink and pale green, some speckled with white for a hand-decorated feel. This composition feels both celebratory and intimate, ideal for birthdays, anniversaries or a thoughtful token to lift spirits. As worked in our local studio, Florist Shadwell often pairs this colour story for springtime deliveries, and its balance of texture, scent and vibrant contrast makes it equally at home on a kitchen table in Shadwell High Street or as a surprise sent to friends near St Katharine Docks.
CARIBBEAN ESCAPE
£50.00
On a bright morning by the markets of Shadwell, this Florist Choice bouquet unfurls like a whispered sonnet in white and cream. Creamy blossoms dominate: garden roses, peonies, perhaps a hint of gardenia, their petals opening to reveal soft inner satin. Interwoven are cloud-like layers of lisianthus and campanula, while the tiny pale pink sprigs provide a blush of warmth, as if dawn itself had settled on the petals. Eucalyptus forms a cooling halo, its round leaves and silvery sheen catching the light, with olive branches threading through to carry a hint of Mediterranean seasides. A deeper, almost fern-green centerpiece-an ornamental kale or succulent-offers a modern counterpoint, decisively contemporary yet harmonious with the bouquet's softness. Set against a backdrop of warm peach-tinged daylight, the frame of white text reads 'Florist Choice'-the word Florist in an elegant script, CHOICE in a clean sans-serif-above a bold '?300' in crisp white. The image speaks of craft and intention: a premium gift designed for anniversaries, birthdays, or sincere thanks, delivered with confidence to homes across Shadwell, Stepney, and Limehouse. It captures the quiet luxury of a well-curated bouquet, made with fresh stems that carry fragrance and lasting vitality, prepared by a skilled East London florist for same-day delivery or scheduled gifting across the borough.
FLORIST CHOICE £300
£300.00
Here a full, exuberant bouquet stands in a clear glass vase, photographed against a pristine white background so every petal and leaf seems to glow, much like flowers catching daylight through an apartment window in Shadwell. At the heart of the arrangement, sumptuous deep red roses unfurl in velvety spirals, anchoring the design with richness and emotion. Close by, two vivid yellow gerbera daisies, each with a distinctive dark brown-orange centre, contribute a playful, sunlit radiance that instantly feels uplifting. Surrounding these focal blooms are generous swirls of soft pink and delicate lavender daisies or chrysanthemums, their many slender petals and small yellow centres creating a mist of colour and volume, softening the strong reds and golds. Woven throughout the bouquet, graceful purple and lilac lisianthus stems rise and curve, their bell-shaped flowers and gently ruffled edges bringing a cool, sophisticated note that balances the warmer hues. Between petals and foliage, shining red hypericum berries are tucked like tiny jewels, providing rounded texture and a modern accent often favoured by experienced florists in the Shadwell area. Mixed green foliage in deep, polished tones and lighter, more casual sprigs fills out the arrangement, giving it a natural, flowing outline that would sit beautifully on a table overlooking the river or near Cable Street. Through the clear glass, neatly cut stems fan into clear water, showing the care taken in conditioning and arranging each bloom. The bouquet's overall impression is warm, generous, and celebratory - ideal for marking a birthday, saying thank you after a gathering near St Katharine Docks, or welcoming someone home with a fresh, fragrant burst of colour and joy.
FRESH SCENT
£43.00
Captured against a spotless white background, this elegant floral arrangement features a harmonious blend of red roses and white calla lilies, arranged in a clear glass vase with the polished touch of a seasoned Shadwell florist. At the centre, several red roses are in full, velvety bloom, their petals layered in tight spirals that draw the eye inward. The colour of the roses is a deep, unbroken crimson, rich and evocative, like the warm glow of lights along Cable Street at dusk. Threaded among them are graceful white calla lilies, their long, trumpet-shaped petals unfurling with sculptural precision. Each lily's surface is smooth and slightly glossy, catching the light along its curves, while a pale yellow spadix stands subtly at the centre of each bloom. Embracing these primary flowers, a generous selection of greenery adds both volume and texture: sprigs of eucalyptus with rounded, silvery-green leaves lend a soft, airy quality, and broader, darker green leaves form a lush collar, grounding the arrangement. All the stems are neatly aligned within the cylindrical glass vase, which includes a discreet ribbed detail near the base; the clear water enhances the impression of just-cut freshness. The lighting is bright and even, intensifying the contrast between the rich reds, cool whites, and varied greens, and highlighting every curve and edge. The mood is one of thoughtful romance and polished simplicity, making this bouquet a fitting choice for celebrating anniversaries, marking a milestone near Shadwell DLR, or adding an elegant touch to a dinner table overlooking the river.
NATURE THRILLS
£65.00
Crafted with local expertise, this elegant bouquet channels the spirit of Shadwell's vibrant community. Central to the arrangement are several freshly opened lavender roses, their petals soft and inviting-a subtle nod to the area's calm green corners and welcoming streets. Around them, bright fuchsia Gerbera daisies unfurl with lively exuberance, echoing the colourful energy of Cable Street. Plum-toned chrysanthemums and smaller magenta daisies are nestled among the stars, their velvet petals and yellow-green centers lending both richness and intrigue. Wispy sprigs of cloud-like gypsophila weave through the bouquet, illuminating the deeper colors like morning fog drifting along the Thames Path. Deep green leaves anchor the composition, grounding the bright blossoms and providing an uplifting contrast. A clear glass vase, artfully dimpled with a crackled effect, captures the midday light. Tied at the rim, a natural raffia bow adds an earthy, handmade feel characteristic of Shadwell's boutique florists. Suspended from the bow is a smooth white tag, the perfect canvas for a heartfelt note-whether a birthday greeting, an anniversary wish, or a spontaneous gesture to brighten a friend's day in St. George's East. Each choice, from flower to finishing touch, is a testament to the precision and artistry delivered by local Shadwell florists.
DAY BRIGHTENER
£55.00
The image shows an abundant bouquet of oriental lilies arranged with practiced hands: a harmonious pairing of creamy off-white and saturated pink-magenta blooms that feels at once formal and intimate. Many lilies are fully open, their broad, satiny petals curving back into graceful trumpets and exposing fine stamens with pale yellow anthers; others remain as tight, elongated buds toward the top of the grouping, signalling days of unfolding beauty. The white flowers carry a soft hint of yellow-green at their throats, while the darker lilies reveal velvety textures and subtle lighter venation that draws the eye inward to each blossom's heart.

A generous fill of dark green, lance-shaped foliage provides contrast and structure, creating vertical lines that lead the gaze down to the simple clear glass vase. Through the transparency you can make out neatly cut stems and the clean water that keeps the arrangement fresh - a detail I pay attention to at Florist Shadwell when preparing deliveries to homes around Shadwell Basin and the nearby Thames Path. The lighting is bright and even, highlighting petal translucency and the tactile silkiness of each bloom. The bouquet emits an imagined gentle, sweet scent and radiates quiet celebration - ideal for anniversaries, congratulatory moments, or as a refined sympathy tribute for those in the local community who prefer elegant, long-lasting lilies.
MARVELOUS BLOOMS
£63.00
Captured in soft, natural light, this three-month flower subscription bouquet appears as a calm, pastel oasis against the urban backdrop of Shadwell. At the heart of the composition are rounded clusters of blue hydrangeas, their tiny, overlapping petals forming pillowy domes in shades of sky and soft cornflower blue. These cool tones are gently warmed by roses in blush and lilac hues, arranged so that some blooms face outward, fully open, while others remain more tightly furled, hinting at the days of beauty still to come. The roses sit at different heights, creating a sense of depth and movement rather than a rigid, formal structure. Threaded throughout are lisianthus stems, their lightly frilled petals and elegant buds adding vertical lines and a feather-soft texture to the arrangement. Around the flowers, a rich collar of greenery expands, with leaves that tilt and arch in various directions, echoing the natural tumble of a well-kept garden near Shadwell's riverside paths. The pastel colours are gentle yet uplifting, a palette that would sit comfortably on a desk in a modern apartment or on a wooden table in a converted warehouse off Cable Street. The lighting in the image is diffused and flattering, glancing across the petals so they seem luminous, as if quietly lit from within. You can imagine the subtle scent-a blend of rose, hint of lisianthus, and fresh green stems-softly perfuming the room. This bouquet encapsulates the essence of a subscription service: the anticipation of regular deliveries, each one thoughtfully arranged to bring a breath of serenity into a home or office in the heart of Shadwell.
3 MONTH FLOWER SUBSCRIPTION
£100.00
A round, elegantly composed bouquet of white roses and lilac statice is positioned squarely in the middle of the frame, glowing softly as if bathed in late-morning light drifting through a Shadwell window. The roses are the dominant feature: about a dozen creamy white blooms, each one perfectly formed, their petals layered in smooth, velvety spirals that open just enough to reveal a warm, inviting centre. Their colour leans towards ivory, with a hint of blush at the deepest folds, lending the arrangement an understated, timeless grace. Nestled between these larger heads are airy sprays of tiny, lavender-toned statice flowers, each little cluster made up of countless papery, star-like florets. These filler blooms weave in and out of the roses, creating a fine, lacy texture that contrasts beautifully with the plush curves of the rose petals, giving the bouquet a light, almost weightless feel. The stems are gathered tightly and placed in a tall, cylindrical glass vase, so clear that every line of green stem and every faint bubble in the water is visible. The vase rests on a sleek white surface that reflects the light and adds to the fresh, uncluttered aesthetic. The background is softly blurred, suggesting an airy interior, perhaps a calm corner of a Shadwell townhouse or a minimalist office near Cable Street. Sunlight grazes the petals and casts gentle, feathered shadows, evoking a sense of quiet sophistication. The whole arrangement feels suited to thoughtful occasions-a wedding breakfast, an anniversary surprise, or a refined thank-you gift-capturing an effortless elegance that would sit beautifully in any modern East London setting and could be imagined as a bespoke piece from Florist Shadwell.
PEARL MEMORIES
£60.00
This remarkable heart-shaped hatbox arrangement, handcrafted by florists serving Shadwell's riverside neighborhoods, brims with the pure beauty of creamy white roses. Each rose, chosen for its perfect form and freshness, transitions gracefully from compact bud to unfolding blossom, their petals edged in soft ivory and tinged with refreshing green at the base-a hallmark of blooms freshly delivered from local growers. The roses are expertly clustered into a generous, domed bouquet that slightly spills over the matte black container, offering a lush canopy of soft fragrance. Wrapped around the box, a bold scarlet satin ribbon is tied into an elegant bow, the shiny, cascading tails bringing a celebratory splash of color reminiscent of festivities along The Highway or Wapping Lane. Under clear, even lighting, every petal's subtle texture and each fold of ribbon are highlighted, making this arrangement as striking as it is heartfelt. Designed for those wanting to express love, remembrance, or fresh beginnings, this Shadwell-inspired display is equally at home as a wedding centerpiece, a gesture of condolence, or a romantic token delivered with care throughout E1's vibrant streets.
SINCERE LOVE
£100.00
This bouquet celebrates the simplicity of white with the tenderness of a village florist's touch: at the heart, clusters of bright white chrysanthemums - their narrow petals radiating from tiny yellow centres - create a cheerful, classical presence that feels familiar and reassuring. Rising among them are elongated greenish-yellow lily buds, some subtly striped, their still-closed forms full of anticipation and a quiet narrative of unfolding. Sprays of delicate baby's breath (Gypsophila) drift through the arrangement like soft breath, their minute blossoms lending an airy, romantic texture that contrasts with the bolder chrysanthemum heads. Rich, dark green foliage frames the bouquet, its glossy leaves giving depth and a cool backdrop to the crisp whites. The flowers are wrapped with an inner rustic kraft paper that crinkles softly under the fingers, and an outer layer of glossy cellophane that protects the stems while letting the composition shine - the base is gathered and tied so the bunch stands neatly when rested. Bathed in gentle light, the whites appear pure and quiet rather than stark; the overall feeling is one of tranquil optimism, perfect for birthdays, new homes, or sending comfort. There's a subtle clean fragrance, a hint of cut stems and fresh green grass, reminiscent of early morning deliveries from a corner shop near the river. The care in the gathering and texture selection speaks of experience and attentiveness, the familiar language of flowers used to say what words sometimes cannot.
PURE ELEGANCE
£65.00
Displayed against a clean white background, this bouquet draws the eye immediately to its harmonious blend of colour and texture, as if freshly arranged in a Shadwell florist's studio near The Highway. Creamy white roses rise from the centre, their petals tightly layered and subtly luminous, giving the arrangement a calm, elegant heart. Surrounding them, deep magenta and fuchsia carnations create rich, rounded clusters, each head densely ruffled, adding a sense of movement and tactile softness that you can almost feel. White alstroemeria, or Peruvian lilies, thread their way between these bolder flowers, their slender petals delicately streaked with pinkish-red veins and accented by dark central stamens that introduce intricate detail and a more delicate rhythm. Throughout the bouquet, green foliage appears in measured accents: some leaves are smooth and glossy, others feature pale variegated edges, all contributing to a fresh, garden-like feel.   

The bouquet's form is a full, rounded dome of flowers that gradually tapers down to the stems, which are concealed by careful wrapping. Directly beneath the blooms, a crisp white paper collar encircles the flowers, reflecting the background and reinforcing the sense of light and cleanliness. This is enveloped by a translucent purple wrapping, slightly crinkled, that gathers in gentle folds around the stems and catches the light with a soft, satin-like sheen, evoking the glow of late afternoon along the Thames near Shadwell Pier. The base is cinched with a bright, iridescent green satin ribbon tied into a precise bow, from which hangs a small, pale brown rectangular gift tag, inviting a short, personal note. The entire arrangement conveys warmth, celebration, and thoughtfulness, ideal for delivery to homes, offices, or cafés around Shadwell when you want to express gratitude, love, or simple appreciation.
BLACKBERRY FUSION
£55.00
Birthday Occasions Autumn Variety Wedding More